The Buttry Diary- Make every word count: Tips for polishing and tightening copy

Steve Buttry emphasizes the ability for writing tight stories in order to hold the reader’s attention. Buttry stresses the following key tips that make for better, tighter writing. Write for the reader, not the source Include only the most important information. Don’t bore the reader with excess information. Don’t cram all the information into a […]

Continue Reading Add comment April 18th, 2012

The Buttry Diary- Webinar on how journalists should use Facebook and Twitter

Steve Buttry presented a webinar on how to apply social media platforms Facebook and Twitter to journalism. According to Buttry, journalists can use Facebook and Twitter to keep up with social discussions and generate conversation through crowdsourcing and community feedback. These sites are also great tools for marketing, promotions or building a brand. Buttry highlights […]

Continue Reading 1 comment April 12th, 2012

The Buttry Diary- Developing timeless skills for constantly changing journalism careers

Steve Buttry highlights timeless journalism skills that are applicable to all platforms. Get the facts right. A journalist can lose all credibility if their accuracy is compromised. Always verify your sources and ask, “How do you know that?” Keep your writing tight. Make every word count and have a sharp focus. Avoid the suitcase lead. Instead, […]

Continue Reading 1 comment April 4th, 2012

The Buttry Diary- Career lessons from a former ‘Twitter monkey’

Steve Buttry offers career advice on how journalists can break out of the twitter monkey status. Buttry’s advice is useful for any journalist wanting to advance in the newsroom and gives an accurate depiction of what the next steps are. Some of the strong points that I would like to emphasize are: Take initiative and […]

Continue Reading Add comment March 29th, 2012

The Buttry Diary- When should journalists use branded social media accounts? Or individual accounts?

Steve Buttry addresses concerns on how journalists should handle crowdsourcing through personal and newsroom social media accounts. According to Buttry, crowdsourcing or community engagement can be done through branded newsroom and personal social media accounts. Although a branded account may carry a larger audience, sometimes journalists are able to generate a more powerful response from […]

Continue Reading Add comment March 8th, 2012

The Buttry Diary: 13 ways a reporter should use a beat blog

Steve Buttry shares 13 ways reporters should cover a beat blog: Liveblog Post quick tidbits Link Post source documents Use video clips Use audio clips Feed in your tweets Crowdsource Curate the conversation Report unfolding stories Seek feedback Post drafts of stories Post frequently Buttry highlights some excellent points on how to effectively cover a […]

Continue Reading Add comment March 1st, 2012

The Buttry Diary- Digital Ninja School: A plan and incentives for newsroom training

Steve Buttry discusses a new training concept out of Connecticut that puts a twist on digital skill development. The Digital Ninja School is a new training program that will train journalists in Digital First Newsrooms to develop skill sets in five key areas: Digital publishing Social media Blogging Video Data The training program emulates the […]

Continue Reading 1 comment February 23rd, 2012

The Buttry Diary- 10 ways to think like a Digital First journalist

Steve Buttry highlights some characteristics of Digital First journalists that differ from the traditional mindset of journalism. Digital First journalists work for digital platforms, and since journalism is constantly changing, they are always experimenting with new social tools and trying to diversify their techniques. Digital First journalists utilize collaborative journalism to their fullest advantage by […]

Continue Reading 1 comment February 15th, 2012

The Buttry Diary- Questions and answers about journalists’ opinions in social media

Steve Buttry addresses the issue of journalists’ expression via social media with three main principles: Opinions are not fundamentally unethical journalism– Editors and reporters conduct subjective news judgments on a daily basis. Numerous opinions are expressed when deciding on a story, based on elements such as timeliness, significance, facts, news angle, etc. Opinions matter, and […]

Continue Reading Add comment February 9th, 2012

The Buttry Diary- Engage on community Facebook pages, not just your page

In order to harness the power of social media to better engage with users, journalists must take initiative to reach out to Facebook community pages. Steve Buttry shares tips to aid journalists with proper Facebook community engagement. They are: Identify community Facebook pages that are worth following Ask questions on community pages, be receptive towards […]

Continue Reading Add comment February 8th, 2012

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